Alurx.com

Website to Mobile App Enhancement
Product Overview
Alurx's mission is to enable wellness to all, based on core principles of inclusion, equity and togetherness so that we can all live longer and healthier lives. Initially this company only sold their health products and health information on their website. They decided to enhance their product by providing a mobile app that helps manage and track your wellness activities and daily rituals.
My Role
- UI/UX Design
- Animation
The following screens are what users will access after they go through the initial welcome screens. The challenge here was that users didn’t really understand what the product was offering and they didn’t know where to go next.
Enhancements
I Worked On

In order to associate each health section with a symbol, I recreated each symbol into icons in Figma to use as indicators for what daily ritual or health associated activity the user wants to address.
Once user completes their daily rituals they will get a celebration screen that congratulates them on completing their activities. The initial screens were not consistent and they needed to be simple but impactful. I incorporated a simple animation to display more interest and engagement on these screens.
Daily Rituals

Reward
App Store Screens
Takeaway
I really enjoyed working on this product as I managed to deliver enhancements that helped the user go through the process more efficiently. I also am grateful that I had the opportunity to work on many UI and design challenges to make this product better for submission to the app store.

I think for future changes it would be a great improvement to add an AI assistent to the app to help the user flow.
App is ready for launch! These screens were created for app store submission.
CASE STUDIES